Category: Crisis and Reputation Management
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Shareholder Activism in 2025: Trends, Tactics and How Companies Can Stay Ahead
Shareholder activism in 2025 is marked by faster board settlements, rising first-time activist involvement and off-season campaigns. Companies are responding with year-round investor engagement, stronger board alignment and proactive strategies to stay ahead of evolving activist tactics. ...
Luxury as a Language: The Gulf’s New Soft Power
Luxury in the Gulf is evolving from excess to a strategic tool for credibility and influence, as brands and cities leverage aesthetics, timing and cultural fluency to manage risk and shape identity in a fast-changing regional landscape. ...
The Great AI Race: China’s Approach to Developing Its AI Industry
China is accelerating its AI ambitions, reaching 70% of its 2030 industry target by mid-2025 and leading in global AI research. Its strategy emphasizes sectoral integration, regulatory enforcement and open-source innovation amid ongoing geopolitical and technological challenges....
What’s in a Brand: How Brand Stewardship Can Impact Corporate Reputation
Brand identity and stewardship play a crucial role in shaping corporate reputation. Aligning actions with core values, understanding audiences and empowering employees at every level are key to building trust and safeguarding business performance in a rapidly changing environment....
Reimagining Reputation: How Health Systems Can Protect Their Future by Putting People First
The health care industry has long been seen as a pillar of stability in uncertain times. Yet, recent months have shattered this illusion, revealing that even the most essential institutions are vulnerable. For hospitals and health systems, the challenge is reimagining what it means to secure the future of care. ...
Beyond the Ceasefire: A Multisector Economic Perspective on the India-Pakistan Conflict for MENA
Examines the economic implications of the escalating India-Pakistan conflict on MENA markets, highlighting sector-specific insights and actionable recommendations to help businesses mitigate risks and adapt to emerging challenges in a shifting geopolitical landscape....
Having a Crisis Plan Is Not Enough: 5 Practical Ways Strategic Foresight Enhances Crisis Preparedness
In today's complex business environment, having just a crisis management plan is no longer adequate. Recent global events highlight the need for foresight in strategic planning to build resilience and adapt to uncertainties....
Minimizing Reputational Damage from Litigation
In crisis management during litigation, close collaboration between legal and communications teams is essential. Communications professionals help anticipate public reactions, mitigate reputational damage and ensure messaging aligns with legal strategy without leading it. ...
Communicating in Turbulent Political Times
With U.S. elections fast approaching, geopolitical issues continuing to heat up and societal issues making the front page every day, there is no shortage of things for companies to consider the implications for in how they show up externally and what this means for their employees. Tina-Marie Adams shares her advice to communication professionals from her panel discussion with Ragan Communications....
Creating a Culture of Preparedness: Best Practices for Building a Crisis-Resilient Organization
Adapting to unpredictable challenges is crucial for businesses. Flexible crisis plans are vital, as outdated playbooks are ineffective. Continuous preparedness, annual training, and vigilance against emerging threats enhance resilience. Learning from mistakes ensures plans remain relevant, positioning businesses to navigate future crises effectively. ...