Perspectives
Research, insights & commentary on the latest trends & issues.
Browse by:
- ServicesStrategic Partnerships & Global EngagementClimate & BiodiversityCapital MarketsChange & TransformationPublic Affairs & Government RelationsInternal Culture & EngagementCompetition and M&ASocial Impact & ESGIntegrated MediaAdvocacy CampaignsExecutive PositioningReputation & Brand ManagementResearch, Analytics and MeasurementCrisis, Issues & LitigationCreative Strategy & DesignCorporate CommunicationGeo-Commerce & Risk
- Sectors
- Regions
Global Implications of the First 100 Days of Trump 2.0 for Europe
The first 100 days of Donald Trump's second term as President have been marked by significant policy shifts in trade and international relations. These changes have profound implications for the European Union (EU), affecting economic stability, security and diplomatic relations....
Stability in the Storm: China’s Playbook for Navigating the Trade War
Explore China's strategic efforts to position itself as a stable economic partner amid escalating U.S.-China trade tensions, highlighting its diplomatic outreach to the European Union and Asian neighbors in a rapidly changing global landscape....
Challenges Ahead, but a New Chapter Begins—South Korea’s Path After Impeachment
South Korea's political landscape shifts following the impeachment of President Yoon Suk Yeol. As the country prepares for elections, the focus turns to economic recovery, strategic industries and evolving trade relations....
Trump 2.0: A Critical Chapter but Not the Whole Story for MENA
Donald Trump's return to the White House emphasizes transactional diplomacy, reshaping U.S. engagement in the MENA region. Decision-makers must navigate structural changes while adapting strategies amidst evolving alliances and market dynamics. Yet to view Trump 2.0 as the defining arc of MENA’s strategic future would be shortsighted. His return to power is a critical chapter, yes—but not the whole story. ...
AI Communication: Can Organizations Thrive in a Polarized Landscape?
In a polarized world, organizations can leverage generative AI to tailor communications, enhance stakeholder engagement and navigate complex issues. This technology fosters deeper connections while ensuring authenticity, responsiveness and ethical considerations in decision-making....
Going Grassroots: 5 Key Learnings from Community Grants
This current moment is challenging, with rising community needs and funding cuts. Grassroots organizations offer flexibility and innovation, making a significant impact. Prioritizing unrestricted funding and those with lived experience fosters more effective and sustainable solutions for communities....
Politics Aside, China-Germany Business Ties Likely to Remain Tight Under Merz
Germany will soon have a new coalition government led by Friedrich Merz. Overseeing the largest economy in the EU the government’s position on China will have a significant impact on the Asian country’s trade and investment relations with the region. ...
Downsizing Demand: What Airlines Do When the Seats Stop Selling
Negative economic headlines have surged, highlighting declining consumer confidence and stock performance. Inflation and recession fears affect discretionary spending industries like leisure air travel, compounded by increased aviation accidents, leaving the market struggling as summer approaches. Explore the impact of these developments and what actions to take next. ...
How to Be an Environmental Steward in Today’s Shifting Policy Landscape
Companies are navigating environmental stewardship amid political uncertainty. APCO's Pulse Check survey shows bipartisan public support for corporate sustainability. To adapt, businesses should maintain consistent commitments, align with stakeholder concerns and utilize coalitions....
European Parliament Adopts Proposal Delaying the Application Dates of CSRD and CSDDD
On 3 April, the European Parliament adopted the "Stop the Clock" Directive, which delays the implementation timelines of the Corporate Sustainability Reporting Directive (CSRD) by two years for certain companies and the Corporate Sustainability Due Diligence Directive (CSDDD) by one year....