Perspectives
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APCO’s 2024 ‘TradeMarks’ Study: Associations Show Strength on Unity and Connections
APCO’s 2024 TradeMarks study reveals that trade associations are regaining effectiveness, with half of tracked sectors improving over 2023. Financial services and retail lead the way, driven by strong membership mobilization and unified voices amid growing demands for integrated communication strategies....
Competition and Security: New Rules, New Playbook
APCO recently hosted a luncheon at Fordham Law School’s Annual Conference on International Antitrust Law and Policy, bringing together key regulators and industry leaders to discuss the intersection of competition and national security. The discussion highlighted how geopolitical disruptions are reshaping competition policy and regulatory enforcement for businesses worldwide....
2024: The Year of Securitized Globalization and Cyber Resilience
In the rise of securitized globalization, national security takes precedence over economic interdependence, and there is growing importance of cyber resilience. With cyberattacks increasing in frequency and complexity, businesses must prioritize proactive strategies to protect their operations and reputations. ...
From Connection to Conflict: Understanding Online Slander in Japan
Social networking services (SNS) in Japan face growing concerns over online slander, fueled by digital anonymity and loneliness. Innovative approaches, such as fostering real-world connections through community-building apps, may help tackle these issues and promote healthier online and offline interactions. ...
Corporate Affairs in the Pharmaceutical Industry: How to Succeed in a Complex and Evolving Landscape
This white paper explores the evolving challenges faced by corporate affairs leaders in the pharmaceutical industry, highlighting key factors like AI, supply chain vulnerabilities, regulatory changes and the growing importance of ESG and DEI considerations....
What Next in Health Care?
While our system for providing health care is far from perfect, there are some developments worth noting, which point us in the direction of possible future reforms and thus opportunities. ...
Minimizing Reputational Damage from Litigation
In crisis management during litigation, close collaboration between legal and communications teams is essential. Communications professionals help anticipate public reactions, mitigate reputational damage and ensure messaging aligns with legal strategy without leading it. ...
Navigating the Future of Global Health Care Financing
We are at an inflection point for the future of global health care. But with multiple global health development funds due for replenishment, 2025 is setting up to be a critical year in determining how much and how fast progress will continue....
Japan Fair Trade Commission Preparing for More Proactive Enforcement
Our Tokyo team prepared this memo on recent actions taken by Japan's Fair Trade Commission (JFTC)....
Health Care Landscape: A Pandemic Pivot Leading to Design for Future Generations
The COVID-19 pandemic disrupted global health progress but accelerated digital transformation in health care. It spurred innovations like AI, telemedicine and smart devices, reshaping health systems to be more patient-centered and tech-driven. ...