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Perspectives

Research, insights & commentary on the latest trends & issues.

Featured / Popular

green deal

2024 EU Elections: A Reality Check for the Green Deal?

October 11, 2023
cop28 exterior

On Site

APCO Voices at COP28: Our Key Takeaways

December 19, 2023
Sustainable Transportation Latin America

Embracing the Future: Opportunities for Sustainable Transportation Development in Latin America

The transition to sustainable transportation in Mexico presents a significant business opportunity, driving economic growth and environmental stewardship. With a commitment to clean energy, innovation in electric vehicles and smart mobility, Mexico is poised to lead in sustainable development....

August 28, 2024 / Martha Delgado Peralta
Sustainable Travel

The Future of Global Tourism Must Be Sustainable

Sustainable tourism is becoming a critical focus within the travel industry, addressing environmental, social, and economic impacts. As climate change, biodiversity loss and equitable development gain global attention, the tourism sector is adopting practices that preserve natural and cultural assets while benefiting local communities. ...

August 23, 2024 / Nicole Monge
Blockchain technology user

How Blockchain Is Reshaping the Travel and Tourism Industry  

Blockchain technology is revolutionizing travel with transparency, decentralization and security. It's set to create an efficient and democratized marketplace for travelers and service providers, driving the next wave of innovation in the travel and tourism industry....

August 22, 2024 / Sofia Santos
Esports Competition

The Role of Gaming and Esports in China’s Innovation Strategy 

The esports and gaming sector witnessed historic milestones this summer. The first Esports World Cup, currently underway in Saudi Arabia, is the largest esports event in history. Meanwhile, the International Olympic Committee announced that the first Olympic Esports Games will be held in 2025 in Saudi Arabia. ...

August 20, 2024 / Liz Wang
August 2024 Travel

Two Summer Travel Trends to Keep for Fall—and One to Leave Behind  

With nearly half of Americans reportedly traveling this summer, here’s a look back at three travel trends that shaped where we went and how we got there—including one we’d like to set with the summer sun.  ...

August 20, 2024 / Christina Saull
Olympic torch

Lighting the Torch, Fueling the Debate: The Political Battleground of the 2024 Olympic Games 

The Olympic Games have always been a political battleground and a mirror reflecting the geopolitical tensions of their time. The 2024 Olympic Games unfolded in a deeply polarized world, marked by an unprecedented number of elections and two major conflicts that captured the attention of global leaders and public opinion....

August 19, 2024 / Oli Leroy, Margherita Anibaldi
Communicating in Turbulent Political Times

Communicating in Turbulent Political Times 

With U.S. elections fast approaching, geopolitical issues continuing to heat up and societal issues making the front page every day, there is no shortage of things for companies to consider the implications for in how they show up externally and what this means for their employees. Tina-Marie Adams shares her advice to communication professionals from her panel discussion with Ragan Communications....

August 16, 2024 / Tina-Marie Adams
Building Bridges for Authenticity: How Technology, Infrastructure and Transportation Shape Experiential Travel

Building Bridges to Authenticity

Travel today values the journey as much as the destination. Travelers seek meaningful connections and authentic experiences, transforming the tourism industry. Technology, infrastructure, and transportation play key roles in enabling these enriched experiences, making it essential for the industry to create supportive pathways....

August 15, 2024 / David Maila
Climate change from drought

5 Ways Communicators Can Ensure People Get the Urgency of Climate Change

There is an urgent need for effective climate communication in the face of record-breaking weather events. Explore insights highlighting public perception gaps and the crucial role of businesses in addressing the climate crisis. Learn five key actions for communicators to drive change and build reputation....

August 13, 2024 / Mamoon Sbeih
business invest in environment

Why Business Must Invest in Nature's Future at COP16

As the world converges on Cali, Colombia, for COP16, negotiators from 196 countries face a daunting challenge: closing a $200 billion annual funding gap for biodiversity protection and restoration. The urgency of this task cannot be overstated....

August 9, 2024 / Trevor Neilson, Nicole Monge