With nearly two decades of experience in the communications domain across the UAE and India, Sanaya Pavri’s core area of expertise covers strategy development, corporate reputation, brand building and shaping corporate narratives. Sanaya currently serves as a Private Sector Comms Lead based in APCO’s Dubai office where she supports the public relations mandate of corporate clients, including leading global health brands in the region. In the health space, Sanaya leads the team that launched the first Pan-Arab clinical trials for a COVID-19 vaccine in the UAE and manages projects for health care clients to help them deliver their MENA outreach mandate.
Prior to joining APCO, Sanaya worked as a journalist with the Middle East’s leading English daily Gulf News and The Times of India in Mumbai.
She holds a master’s degree in communications from the University of Mumbai, India.