Dan Smith is a senior associate director in APCO’s Washington D.C. office, where he operates as a hybrid strategic communicator in the firm’s digital and public affairs practices. Mr. Smith creates tailored digital campaigns across platforms to reach influencers, improve brand perception and amplify traditional media efforts for a diverse clientele. More broadly, Mr. Smith advises clients facing regulatory and reputational concerns with a holistic perspective gained from his experience in developing earned and paid media strategies, conducting campaign and project management, and providing in-depth research and reporting.
Prior to joining APCO, Mr. Smith was a Managing Associate on the digital team at CLS Strategies. Mr. Smith received PR News’ “Rising Stars 30 & Under Award” in 2017 as recognition for his consistent ability to deliver for his clients.
Prior to joining CLS Strategies, Dan worked for the non-profit Institute for Energy Research (IER) as the Manager of Digital Media & Communications.
Mr. Smith holds a degree in English from Furman University.