Essential Bytes

Essential Bytes: Grassroots Advocacy with Phone2Action

August 27, 2020

While person-to-person interaction is at an all-time low as we struggle to flatten the curve of COVID-19 cases, grassroots advocacy and social media engagement is at an all-time high.

Phone2Action’s Stephanie Stouffer, an APCO alumna, joins our hosts on the latest episode of Essential Bytes to discuss the unique opportunities presented by the unified collectives emerging online in the wake of COVID-19 and renewed calls for social justice.

Tune in below to learn more about how communicators and companies can orchestrate meaningful changes in public opinion and policy by engaging with an increasingly passionate, socially conscious and well-informed virtual electorate.

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