Lana Osher has over a decade of experience helping clients penetrate the saturated media landscape to build recognition, secure partnerships, achieve local financial targets and emerge as thought leaders on core issues. Lana currently serves as EU Regional Director, Resource Management and L&D based in APCO’s Tel Aviv office. She specializes in helping multinational corporations and foreign public and private entities navigate the complex Israeli market and engage with all elements of the market’s ecosystems.
Lana develops and executes tailor-made strategic communications, government relations and public affairs programmes for the world’s largest corporations and most prominent public entities. Since the signing of the Abraham Accords in 2020, Lana and her team have worked with various regional entities to build local brand awareness and concrete academic, B2B and G2G partnerships, mindful of sensitivities. She also has a wealth of experience working in the U.S. and key European markets as well as in the UAE.
Prior to joining APCO, Lana served as a research associate at the Rubin Center for Research in International Affairs, supporting the publication of texts on Israel, security and stability in the Middle East and the Muslim Brotherhood. Lana holds a Bachelor of Arts in Government and International Affairs and a Master of Arts in European Economic and Political Studies from Reichman University in Israel. Lana is a native English speaker and fluent in Hebrew.