Berlin (June 30, 2015) — Isabel Kassabian, an expert in German and European public affairs, was named deputy managing director for APCO Worldwide’s Berlin office, Robert Ardelt, managing director of APCO in Germany, announced today.
“With her expertise in stakeholder engagement and the health care industry, and in recognition of her important contribution to APCO’s strong growth in Germany in recent years, Isabel was promoted to strengthen our management team,” Ardelt said. “Isabel played a key role in the growth of our Berlin office and client portfolio, and I look forward to her continued contribution in growing our presence in the German market.”
Nicolas Bouvier, chairman of Europe at APCO, commented: “Since APCO first launched in Germany 15 years ago, its team has successfully addressed some of the most complex corporate reputation, stakeholder engagement and public affairs challenges for clients across a diverse range of industries. APCO’s talented team in Germany plays a crucial role in our pan-European integrated communication offering for clients. I am confident that, with Isabel in her new role and under Robert’s continued leadership, APCO’s German operations will continue to thrive.”
Kassabian, who heads the German health care practice and leads national and international client accounts, joins a growing number of senior, women leaders at APCO, which is a majority women-owned enterprise. She has significant experience developing and implementing public affairs strategies with a strong focus on stakeholder outreach programs. With 13 years of experience at APCO, her expertise includes crisis communications and the positioning of corporate clients with key stakeholder groups, particularly in the health care and energy sectors. She has provided strategic counsel on topics as diverse as human rights, food, education, scientific publishing and information technology, as well as the pharmaceutical and chemical industries. Kassabian worked in print and television journalism in Germany and abroad prior to joining APCO in 2002.
“I am delighted to take on new responsibilities at APCO’s Berlin office,” Kassabian said. “I enjoy being part of a diverse international team and look forward to strengthening APCO’s integrated offering in Germany.”