Masato Koike is a consultant based in APCO’s Tokyo office, specialising policy advocacy, reputation management, stakeholder engagement, online safety and community building. He has a proven track record of collaborating across government, industry and civil society to shape policy discussions and drive strategic initiatives. With a passion for driving positive change, Masato is committed to bridging diverse stakeholders, advancing initiatives that enhance industry influence, promote responsible innovation and support informed policymaking.
Prior to joining APCO, he worked for global technology companies such as Airbnb and ByteDance (TikTok). At Airbnb, he was part of Public Policy team, advocating for fair home-sharing regulations and leading reputation-building initiatives in collaboration with multiple stakeholders. At ByteDance, he was a member of Trust and Safety team, working with online safety experts to enhance platform integrity through safety advocacy campaigns and strategic partnerships with external organisations.
Masato has graduated from University of Birmingham, UK and is fluent in Japanese and English.
