Areas of Expertise:
Matilde Francesconi specializes in media relations, brand awareness, positioning and client reputation. As an associate consultant, Matilde provides both corporate and healthcare communications support, in addition to her work with non-profit clients. She is reliable, curious, and truly a people person.
An arrow can only be shot by pulling it backward. So, when life is dragging you back with difficulties, it means that it’s going to launch you into something great. So just focus and keep aiming.
Matilde began her career as an intern and has since worked with a variety of clients, including fashion schools, luxury malls, concept stores and design brands, always bringing her curiosity and positive attitude to each project. She later joined an agency, where she primarily worked with naval clients and contributed to a regeneration project in Florence. She moved to a communications agency specializing in corporate and finance sectors. In her most recent role, she became involved in the healthcare sector, where she discovered her passion for this field. She has also worked with the Insurtech Association, a law firm, and non-profit clients. These experiences have helped her better understand clients’ needs, develop tailored strategies and further strengthen her media relations skills.
Matilde studied “Discipline dello Spettacolo e della Comunicazione” in Pisa. After gaining experience abroad, she moved to Milan to pursue a master’s degree in Communication for Creative Industries at Università Cattolica.