Areas of Expertise:
Isabel Kassabian specializes in public affairs and stakeholder engagement campaigns with a strong emphasis on PA-embedded media relations and crisis communications. Isabel currently serves as managing director for APCO in Germany and head of APCO’s Frankfurt office, where she is based. Industry-wise, she focuses on all strongly regulated markets, particularly the health care, defense and energy sectors.
Isabel is well-connected within the German policy environment on federal and state level and has driven successful public affairs campaigns for a variety of clients and topics. Most of the campaigns were implemented internationally; given that Isabel has been with APCO since 2002, she mains strong relations with the entire APCO network across all regions.
Before joining APCO, Isabel worked in print, TV and radio journalism in Germany and Italy. She has studied law, holds a Master of Business Administration and is and is a certified Systemic Management Coach (SMC).