Earned Media

At APCO, we approach media relations differently. At its core are strong relationships with journalists, influencers and key publications that are years in the making. We pair that with a global presence offering unparalleled reach to stakeholders in every market, giving clients access to the people who frequently affect and make the news.

Clients don’t hire us just to make a splash. Rather, they seek our counsel, strategic mindset, experience and tools to help them drive meaningful impacts, reach key audiences, create conversations, build and protect their reputations and shift perceptions when needed. Our precise, effective media campaigns reach audiences around the world through our ever-growing network of media professionals. We devise media strategies that work—and we have our clients’ successful track records of story placement to prove it.