Senior Director, Corporate Reputation and Diversity, Equity & Inclusion.
Seleana Wright is a senior director at APCO Worldwide based in Washington, D.C., leading corporate reputation to drive clients’ business outcomes.
An award-winning strategic communication expert with 20 years’ experience, Mrs. Wright specializes in strengthening brands through strategies that build and protect their reputation. She lends her expertise to key decision makers and activates reputation strategies through corporate communications, executive positioning, integrated campaigns and business transformation.
Seleana has worked across many sectors including finance, health, education and defense.
In her previous position at H+K, Mrs. Wright led the company’s Better Impact DEI capability, which provides DEI strategic counsel and program support across sectors. This capability served clients by leveraging outside in proven approaches that integrate into business performance. Ms. Wright has partnered with Proctor & Gamble, Corning, Campari, San Manuel Casino, Ford, Spotify, Adidas, amongst other companies.
In addition to brands, Ms. Wright’s experience extends to supporting government agencies, including the Department of Education, the Department of Housing and Urban Development, the Department of Defense, the Department of Health and Human Services and the Department of Homeland Security, in which several programs under her leadership have been awarded the PRSA Silver Anvil, PRSA Thoth Award or the PR Week Award.
Mrs. Wright holds a bachelor’s degree in public relations from the University of Florida, an M.B.A. from the University of Phoenix and Diversity and Inclusion certificates from SDS Global and Cornell University. She completed the McKinsey’s Black Executive Leadership Program in 2022.