JH Yoo specializes in market strategy, stakeholder engagement and government relations, while also enhancing brand visibility through media PR and marketing communications. She brings over 20 years of expertise in strategic communication and public affairs to her role as a director covering South Korea based in Singapore, Her ability to craft tailored strategies and messages empowers clients to effectively navigate the complexities of the Korean market.
Ask about what everyone takes for granted.
Prior to joining APCO, JH held key roles at global PR agencies and served at LG Group, where she managed government relations and strategic communications.
JH holds a master’s degree from the KDI School of Public Policy and Management.
