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Emilie Schulze, director in APCO’s Chicago office, is a communications specialist with a focus on stakeholder engagement and brand awareness across a variety of sectors. She provides strategic communication counsel, media relations and account support, helping clients meaningfully connect with and engage critical audiences. During her time at APCO, Ms. Schulze has helped raise awareness of client programs through strategic partnerships, stakeholder engagement and creative activations, and helped develop clients’ thought leadership platforms and brand narratives. She currently leads the Portland Cement Association’s consumer-awareness and stakeholder engagement campaign, centered around the industry’s sustainability efforts, and recently supported the California Nevada Cement Association in launching their signature Carbon Neutrality Roadmap. She also leads day-to-day media relations and executive positioning for a major transportation company, and recently supported the company in developing their first SASB report and supporting narrative.
Previously, Ms. Schulze supported consumer-facing branding and awareness efforts for a major global tire producer, including executing new product launches, planning and supporting the company’s presence at major industry events, and leveraging trade and consumer earned media. She also led the media relations efforts for health tech startup KenSci, navigating stakeholder and media relations around major announcements, and she supports internal corporate communications initiatives for a global pharmaceuticals company.
Prior to joining the APCO team, Ms. Schulze served as an account supervisor at G&S Business Communications, leading the day-to-day strategy for several brands of a major agriculture client. Before joining the agency world, Ms. Schulze worked for a tech startup focusing on collaboration in the cloud. She has experience in ESG-reporting, stakeholder engagement, event planning, earned and social media, and overall account management. Ms. Schulze is passionate about building new relationships and delivering creative solutions.
Additionally, Ms. Schulze spent two years teaching English in South Korea and China. She holds a Bachelor of Arts in Journalism and Mass Communication, as well as a Bachelor of Arts in History, from the University of North Carolina at Chapel Hill.