Five Questions to Assess an Authentic Corporate Purpose
Performance data increasingly demonstrate superior long-term financial results from companies taking action on Social, Environmental and Governance (ESG) factors material to their business. Profit and purpose are not mutually exclusive. ..Read More
Taking a Stand: How Companies Should Choose Their Messages
In today’s era of polarizing politics and gridlocked policy, companies’ ability to take a stand is becoming more important than ever before. While selecting an appropriate cause can be challenging, it can also be extremely rewarding, both financially and reputationally...Read More
Social Risk: Teaming up for Advocacy
Today’s polarized political climate has created a difficult advocacy environment for companies and associations to accomplish nearly anything. Ganging up on a problem together, while often difficult to corral, significantly increases the odds of success...Read More
Does Your Company Know its Social Footprint?
High expectations and the eroded control of the corporate narrative have joined forces to create a new category of enterprise risk: Social Risk. Companies who integrate social risk into their strategic planning will earn the license to sustainably operate in this new landscape...Read More