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China’s Social Media Landscape

How does China’s social media landscape differ from the west? Who are the biggest players, and how can foreign companies leverage them? Here are the three key things multinational companies need to know about China’s current social media landscape, and how it differs from the west....
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New Research on the Role of Social Media

A new survey from APCO Insight reveals some interesting trends on the U.S. public’s perceptions of the power of social media....
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APCO Forum blog posts represent the voice of the author and not necessarily the corporate position or policy of APCO Worldwide.
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