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Essential Bytes: The Role of Social Impact

A rising social consciousness fueled by the rapid evolution of digital communications has compelled companies to make social impact a core tenet of strategic program development. Corporate social responsibility has evolved from sidecar activities to bolster reputation to strategic investments in concrete action connected to larger purpose and impact strategies for the business, more and more often with C-Suite buy-in...
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Voting. Privilege, Right or Obligation?

It’s an understatement to say that this year’s Election Day in the U.S. is different; it also feels different. Happily, more organizations are seeking to inform, encourage and help people register and vote. There are also more organizations, including APCO Worldwide, that are encouraging employees to “work” on Election Day as poll workers, for example, and to encourage others to get out the vote...
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Two Cheers for ESG from U.S. Regulators

ESG investing has become impossible for regulators to ignore. With the market moving fast, regulators are beginning to co-develop common practices and frameworks that have, until now, largely been left up to companies, shareholders and financial market participants...
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Moving Towards Employee Social Responsibility

Achieving the goal of social good is not merely a responsibility of those who occupy the corner office, but all employees, as it is their individual decisions and actions which drive an organization towards adopting ethical practices...
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For U.S. Organizations, Recovery Plans Begin Within

It is important for organizations to understand that while the pandemic has tested their resiliency like never before, their long-term viability depends upon the consumers who will ultimately judge them on their ability to effect real change...
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CSR and Advocacy After COVID-19

While there still are many uncertainties about what the post-COVID-19 reality will look like for society, observers and experts agree that the format, focus and expectations around social advocacy will change. As a result, companies should evolve their original CSR pathway to meet new social and consumer environment...
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How to “Show Up” for This Year’s Pride

While there won’t be parades this year, it doesn’t mean that Pride is canceled altogether. Rather, it is an opportunity for brands and corporations to turn flashy shows of support into action. It is a time for change...
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How Can Your Brand Celebrate Earth Day Amidst COVID-19?

The current COVID-19 pandemic is resulting in the cancelation and postponement of events around the globe. However, according to environmentalist Lindsey Reynolds, Earth Day is one global event we simply “cannot afford to miss.”..
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Purpose and Social Risk in the New Age of Leadership

The last decade has shown us that our world is getting more complicated, and as we begin 2020—and the 50th anniversary of the founding of the World Economic Forum (WEF)—it is an opportune time to reflect on the changing nature of corporate leadership...
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CSR Leadership and Implications on Business Practices in Japan

Japan serves as an important example of how local cultures and customs can impact a company’s strategy for corporate social responsibility and leadership in markets around the world...
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