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When Should MNCs Expect China to Shift Away From “Zero-COVID” Strategy?

While much of the world is easing COVID-19 restrictions despite persistent waves of infections, China remains unwaveringly committed to the “zero-COVID” strategy...
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Eight Rules for Communicating Public Health Risk in a Crisis–From Horsemeat to Covid

By evaluating government communications during threats to public health, we can identify fundamental rules for communicating risk...
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Ten Ways to Improve Pandemic Communications

Here are 10 recommendations for how we could do a better job of educating the public about the pandemic...
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Climate Déjà Vu in the Global Vaccination Campaign

It’s hard to miss the pattern stressed by activists who have observed that low-income countries are left behind in the fight against climate and COVID-19...
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Untangling Vaccine Diplomacy

The influence of COVID-19 vaccinations extends beyond the pandemic, changing how we conduct scientific research, travel and even geopolitics...
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Preventing and Fighting Disease Through Food Security

With global leaders understanding the impact of food security on the global economy, we must adjust our understanding of how to combat food insecurity...
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Lessons Learned from One Year into COVID-19

We have now arrived at a significant milestone where companies and organizations should take stock of what’s worked, what hasn’t and what they can and should be doing to prepare themselves for the next “unprecedented” event...
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COVID-19: A Sign to Address Climate Change

Although there is no country that is not experiencing the drastic effects of climate change, as a populous, tropical emerging economy, India faces a bigger challenge than others in coping with the consequences. ..
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Portugal Prepares for the Aftermath of the Pandemic

Portugal will take over the rotating presidency of the Council of the European Union on January 1, 2021. Lisbon is following Germany and preceding Slovenia as part of the so-called ‘GPS-presidency’ trio, marking the fourth Portuguese EU Council Presidency since the country joined the European Economic Community in 1986. The following overview has been developed in cooperation between the APCO team in Brussels and our partner agency in Portugal, ATREVIA. This Presidency Guide outlines the challenges that lie ahead and how companies can address them...
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For Health, 2021 Will Be More Than a New Year…it Will Be a New Era

2020 has delivered certainty to us all about health. We now know that it is an existential asset not only for individuals but for business and society as a whole. Now, as vaccination makes working, playing and loving without wearing a mask a realistic prediction for 2021, leaders of all ilk need to make operating as the one humanity we are a new status quo...
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