Category: Technology
Corporate Boards Should Drive Cybersecurity Strategy
Brian Keeter
Directors on corporate boards should take steps to ensure their business, industry or organization has developed a robust and comprehensive cybersecurity strategy...
Read moreAntitrust in the Age of AI
Rachel Brandenburger
& Benjamin Faull
& Saga McFarland
This article focuses on the increasingly intertwined relationship between antitrust and competition law and other areas of regulation and on the expanding set of national and international institutions that are examining and addressing these issues...
Read moreNavigating Biologics Localization in Saudi Arabia: Unveiling the Policy Landscape
Samiha Sokar
& Jumana Nabulsi
In the ever-evolving realm of pharmaceuticals and biotechnology, the concept of biologics localization has gained remarkable prominence. This strategic approach involves concentrating various stages of the biologics supply chain within a specific geographical area. ..
Read moreFive Things to Know About Meta’s Threads
Rachael Mierzwa
& Minni Giangiulio
& Maggie Johnson
& Katie Lynch
While we watch to see how Threads performs, our team is answering a few key questions to help guide conversations with brand and social community managers...
Read moreCreating a More Sustainable Future Through Tech
Iana Pervazova
Generative AI has seen an explosion in interest and popularity since the public launch of ChatGPT in November 2022. Interest and awareness in the tech of the future hasn’t been this intense in decades, with some likening it to the lighting fast transition from “mystery to ubiquity” last seen in regards to the internet in the mid-’90s...
Read moreA Robust Intellectiual Property Regime to Encourage Innovation
Avantika Singha
As evidenced by history, the relationship between innovation and economic growth is long-standing; the two feed off each other. Innovation enables growth and growth in return enables higher investment and demand for innovation, which makes it a strong case for any economy to encourage innovation...
Read moreTrue Innovation in Cryptoland
Jeff Zelkowitz
While everyone should maintain a healthy dose of skepticism, we also need healthy conversation between industry leaders and the mainstream policy and business community around true innovation in cryptoland...
Read moreChina’s 2023 Two Sessions: Engineering a Stable Recovery
Katharina Qi
& Rachel Farmer
Crackdowns on business have left Chinese entrepreneurs weary and wary. The perception of foreign business in China serving as a bridge between the world is shifting dramatically. Here's what multinationals need to know...
Read moreTelling Your Innovation Story: Lessons from CES
Nicole Zion
& Tim Bolton
With the right approach and storytelling, this event can open doors with partners, media, tech consumers, and other stakeholders. If you’re employing technology either to drive core business or to create external impact, there’s a place for you at CES...
Read moreClient Spotlight: MIT Solve
Dasha Iventicheva
Dasha Iventicheva—senior associate director at APCO Worldwide and member of the Strategic Partnerships and Global Engagement team sat down with Sue Kim, Head of Global Partnerships and Philanthropy for MIT Solve, an APCO client...
Read moreRelooking at Strategic Semicon Partnerships: India’s Role within the Global Semiconductor Value Chain
Avantika Singha
For India to leverage the global semiconductor supply chain it should work toward creating a competitive policy environment that creates a level playing field between foreign and domestic players. ..
Read moreThe Emergence of Non-Crypto Blockchain in China
Coco Yang
In the upcoming years, the Chinese government and industries will pay increasing attention to non-crypto blockchain as a crucial technology that will support China’s pursuit of digitalization. This gives MNCs ample opportunities to pro-actively offer their experience and look for investment opportunities to establish a strong foothold in this emerging sector in China...
Read moreSmall but Not Silent: Japan’s Youth Pursue New Forms of Influence
Seiko Indo
& Dale Vieregge
As average life expectancy creeps up and the number of newborns continues to decline, Japan’s inverted population pyramid is becoming even sharper toward the bottom...
Read moreThe Metaverse Explained
Abdullah Sahyoun
The metaverse is a digital world—parallel to real life—where people can interact with each other in real-time...
Read moreAre You Ready for the Implications of Crossing Over to the Metaverse and XR?
David Sánchez Carmona
Experts believe that XR will eventually become mainstream, with businesses and individuals using it daily in their work and personal lives...
Read moreWhat’s Happening to Twitter (In a Nutshell) and What It Means For Brands
Rotem Hinkis
Twitter Blue had a substantial effect on several companies, with many halting advertising spend or reducing activity on the platform...
Read moreAdvanced Medtech in India
Avantika Singha
& Dr. Niranjan Pai
Advancements in technology have unearthed vast potential to galvanize the Indian health care landscape...
Read moreInfluyente y Resiliente: The Importance of Getting Data “Right” on U.S. Latinos
Alida Valle
As Hispanic Heritage Month comes to a close and as companies wind down their celebration efforts, it’s an opportune time to revisit how Hispanics continue to shape the United States, as well as the challenges they face year-round. As consumers of data, companies should care about where their data comes from and how it was collected, especially when that data is being used to inform corporate strategy...
Read moreVirtually Inevitable: Virtual Learning Will Soon Be a Norm for Learning
Tyler Blackburn
Virtual education appears to be a solid path forward for students to meet their individual academic goals and we should stop fighting the tide and embrace this new format as a norm. ..
Read moreMetaverse—Are We Ready for the Next Big Shift?
Megha Puri
This has been the most highly anticipated technology revolution in a long time, and it is staring right at us...
Read moreSpring Ahead from Crypto Winter
Remi Lederman
Those who want to survive will use this Crypto Winter as a reality check and a learning opportunity to build better...
Read moreGuide for Communicators: Boost Your Business with AI
Imad Lahad
AI is an exponentially growing force across industries, with new AI products revolutionizing the market and adding ease of doing business as a core component of the workspace...
Read moreThe Digital Garden City Nation: Opportunities Abound in Japan’s Changing Social Landscape
Elena Iriyama
& Grace Mayhew
The basic concept of the Vision is to use technology and digital infrastructure to “create a society where anyone can comfortably and conveniently live anywhere in the country.”..
Read moreCities, Equity and the Metaverse
The internet is transforming, converging our physical and digital worlds to create an immersive experience known as the metaverse...
Read moreChina’s Metaverse: An Emerging Technology Shaped by its Regulatory Environment
Edward Logan
The metaverse will be the first major global technology created in a world under China’s regulatory framework for cyberspace...
Read moreDawn of Semiconductors: Transcending Borders and Leading Through Innovation
Avantika Singha
A global, efficient, competitive, profitable and resilient semiconductor industry can usher continual technological innovations benefitting people, businesses and nations...
Read moreGlobal M&A and Antitrust Trends
Benjamin Faull
& Bruce Fu
It is a busy time for antitrust and competition policy, with major new laws hitting the statute books and enforcers vying to outdo each other in severity...
Read moreHealth Data Breaches on the Rise: What Does It Mean for Health Care Companies
Brian Keeter
Digital health organizations and pharmaceutical companies are challenged to act now to demonstrate to patients and customers that they are fortifying their digital defenses...
Read moreCrypto as a Technology
Jeff Zelkowitz
As we head into 2022, it’s worth reflecting on the economy we want to build, while being clear-eyed in examining the negative social risks of emergent crypto technologies and Web3 visions. That is a conversation worth having and it’s important for industry and policy leaders to listen to new voices, understand new communities and engage generations of consumers that are growing up in this more decentralized layer of our economies and societies...
Read moreAdvent of a New Stage of India’s Digital Retail Revolution
Avantika Singha
& Anish Pradhan
The COVID-19 pandemic accelerated the much-needed digital transformation, especially in the retail sector in the country...
Read moreNavigating the Uncharted Waters of eGaming Regulation in Asia
James Yi
Policy leaders in the region often find themselves in uncharted territory, with scenarios that do not have a ready-made model for governance. Companies must therefore enter this conversation to share insights, expertise and policy recommendations...
Read moreThe Future of Digital Health: Policy, Privacy and Access
Emily Scherberth
Without changes in policy, privacy & access to care, the adoption and further expansion of digital health services, may be limited...
Read moreRegulation of the Online Gaming Industry in India
Rahul Sharma
& Adip Puri
& Yash Kansal
The online gaming industry is changing with high demand and likely to grow. It is watched by users, developers, financiers, regulators and technocrats...
Read moreFour Steps Before Your First (Or Next!) Cyber Attack
Brian Keeter
Now is the time for a proactive, strategic approach to protecting your business, non-profit or university from the cyber pandemic that has surged with the increasing popularity of remote work and the growing sophistication and boldness of cyber crooks. Regardless of your level of cyber security, here is a four-point plan for what you can do now to protect and prepare. ..
Read moreAlgorithms for Good
Bruce Ramshaw, M.D.
There are many algorithms developed to do good but lack an understanding of the data science principles that allow them to benefit all people. No algorithm is perfect, but there are ways to design algorithms that can improve outcomes for all people over time. ..
Read morePost-Pandemic Healthcare and AI Transformation
Sharon Alvares
To what extent will AI-aided systems replace or augment existing technologies as the role of frontline care staff is being reshaped by computers that can monitor cases, analyze data and directly deliver basic care...
Read moreUnlocking Data Analytics is Transforming Communications for Organizations
Bill Dalbec
There’s a lot of talk today about “analytics,” “data science” and “machine learning.” How these are defined and how they are applied differ depending on who you’re talking to, the field they work in and what their expertise is...
Read moreTransitioning to a Safe and Secure Technological Future
Daniel Becker
As companies develop new and revolutionary technologies and our society irrevocably shift towards greater online interaction and presence, so do the dangers of technological shortcomings.
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Read moreMENA Tech Trends for 2021
Sharon Alvares
& Abdullah Sahyoun
We challenged our own assumptions about the state-of-affairs and trends likely to have the most profound impact on life and work in years to come...
Read moreRegulatory Change in a Time of COVID-19 Creates a Challenging 2021 for Big Tech
Benjamin Faull
Globally, antitrust scrutiny and enforcement remained robust with the focus on big tech continuing to grow. There now appears to be competition amongst regulators themselves as a wave of investigations are launched and new tools proposed to regulate digital markets...
Read moreLooking Ahead to 2021: Key Business Sectors and Issues
Valeria Rubello
& Theo Moore
& Robert W. Kopitsch
& Jeff Zelkowitz
Looking ahead to 2021, APCO Worldwide’s business experts analyzed potential trends and provided their predictions for the new year—examining the future of hospitality, global energy, financial technology and capital markets—where all signs point to continued focus on health, tech and safety...
Read moreHow Can We Make European Health Data Governance Models More Patient-Centric?
Gregoire Zammit
The COVID-19 crisis has been an eye-opener for many stakeholders, especially national governments, and has revealed that sharing health data is essential for enabling positive health outcomes and more sustainable health systems in Europe...
Read moreChampioning Female Tech Leaders of the Future
Lottie Wistow
Only one in six tech specialists in the UK are female, with only one in 10 of those being in leadership positions. Regardless of increasing efforts by some companies to improve, it’s clear female representation in the technology sector is still seriously lagging...
Read moreEurope's Strategic Autonomy
Christoph Mielke
& Gregoire Zammit
It has been a buzzword for several years, but the concept of Europe’s ‘strategic autonomy’ has really gathered more attention over the last months in light of the COVID-19 crisis...
Read morePSG v. Bayern Final: Who Scored Big With Fans Online
Olga Natalia Pawlica
APCO's digital team in Europe used a qualitative approach, that focused on the cultural contexts surrounding online conversations, to gained interesting insights into how various audiences interacted online to create a unique fan experience that was more virtual and unlike any other Champions League final ever before...
Read moreEssential Bytes: Grassroots Advocacy with Phone2Action
Dan Smith
& Nicole Monge
While person-to-person interaction is at an all-time low as we struggle to flatten the curve of COVID-19 cases, grassroots advocacy and social media engagement is at an all-time high. Phone2Action’s Stephanie Stouffer, an APCO alumna, joins our hosts on the latest episode of Essential Bytes to discuss the unique opportunities presented by the unified collectives emerging online in the wake of COVID-19 and renewed calls for social justice...
Read moreIntroducing Essential Bytes: Episode 1
Dan Smith
& Nicole Monge
Welcome to Essential Bytes, where APCO’s team of digital strategists discuss their perspectives on the latest digital news, reveal challenges they’re facing and highlight the opportunities that lie ahead for brands online...
Read moreChina’s 5G Rollout: How Foreign Companies Can Benefit
By 2025, China is likely to be the world’s largest 5G market, with both public and private sector organizations in market demonstrating that virtually any industry can benefit from it. A glimpse at China’s 5G progress and applications can help foreign companies to understand how they can become part of the story...
Read moreMaintaining Public Trust Through Responsible Privacy Practices
Kim Gagné
The aftermath of the COVID-19 crisis will inevitably feature renewed efforts to protect the privacy of individuals...
Read moreThe Silver Lining to Our Struggles with Online Learning
Jennifer Butte-Dahl
The COVID-19 pandemic and the challenges we have faced globally to support learning have also, once again, brought to light significant inequities in the opportunities available to young people who have access to high-speed internet and those who do not...
Read moreWill COVID-19 Be the Catalyst for an E-learning Revolution?
Tom Short
The COVID-19 crisis has proved that while it’s possible to provide the vast majority of learning virtually—and schools and universities around the world should be given huge credit for achieving what they have in such a short space of time—the sudden and complete shift to e-learning has put significant pressure on the families of school-aged children...
Read moreSeven Pointers for Turning an In-Person Event Virtual
Dave Burke
While in-person events may be the preferred method for many gatherings, virtual events can—with proper planning—be an effective way to educate, engage and inspire your audience...
Read morePolitical Advertising: Twitter Makes a Change
Nicole Monge
Twitter is stepping back from political ads; what does that mean for issue and advocacy campaigns?..
Read moreWhat to Know About Targeting Individuals on Social
Julie Orsini
For organizations looking to use digital targeting to support their public affairs efforts, it’s important to understand what is and isn’t possible when it comes to individual or small group targeting using paid social, as well as best practices for reaching the right individuals and achieving the best result possible...
Read moreAI in Healthcare: Hype or Hope?
Stig Albinus
AI has a huge potential to revolutionize healthcare, but over-hyping AI can undermine the credibility of the promise...
Read more5G in Israel: An Opportunity for Companies?
Lana Osher
& Noam Ivri Adanani
The impending launch of 5G has prompted what many consider to be a 21st century arms race. In Israel, 5G represents a window of opportunity for western multinational telecoms companies...
Read moreHumanizing AI
David Sánchez Carmona
Organizations that follow best-in-class AI ethical principles will be the leaders in their unique competitive sets, and their collective intelligence increases the odds of AI becoming a better and more human partner in our lives...
Read moreRiding the AI Communications Tidal Wave
APCO Forum
Artificial intelligence has unleashed a new wave of digital disruption, and we are already seeing its application and benefits across the communications industry spectrum...
Read moreEmbracing the Brave New World of AI
Imad Lahad
With the rise of AI, we have the best tools in history at our disposal to solve complex problems. Companies need to stay ahead of the curve and embrace the change, or risk playing catch up...
Read morePrivacy and Security Starts With the C-Suite
APCO Forum
As executives grapple with growing consumer expectations and new regulatory regimes, standout companies will embrace these changing dynamics instead of hiding from them. But truly adopting values of protecting consumer privacy and baking in security measures by design requires the C-suite reaching outside of the standard chorus of voices, gaining insight from diverse perspectives...
Read moreHow Brussels is Managing AI
Theo Moore
At a recent APCO Forum discussion in Brussels, participants discussed the opportunities, priorities and conditions for a thriving AI-powered industry in Europe...
Read moreNew Things in the Old World
Theo Moore
In the wake of Europe’s seismic political shifts, it is more important than ever to understand Brussels...
Read moreIs the Public Ready for Facial Recognition Technology?
Katie Sprehe
It’s easy for conversations about new technology to devolve into fears of a dystopian world. To gain trust and bring the public along, the benefits of the technology must be clearly evident to justify the losses...
Read moreChina’s Social Media Landscape
Yitao Deng
How does China’s social media landscape differ from the west? Who are the biggest players, and how can foreign companies leverage them? Here are the three key things multinational companies need to know about China’s current social media landscape, and how it differs from the west...
Read moreThe Tantalizing Promise of Machine Learning in Medicine
Stig Albinus
There are reasons to be optimistic and excited about the promise of machine learning in medicine, but the path and speed towards wider implementation is hard to predict...
Read moreCan AI be Truly Unbiased and Inclusive?
David Sánchez Carmona
The expertise and frameworks to ensure that the mathematical foundation of AI and machine learning algorithms are ethical and fair has not kept up...
Read moreA Look at the Future of Health with Views from APCO’s Team
Caroline Starke
& Nicole Monge
& Stephanie Tan
& Seiko Indo
To better understand the future of health care, members of APCO’s global team took a closer look at the industry and shared analysis on the issues that will define the sector moving forward...
Read moreJapanese Media Relations Insights for Communicators
Pietro Battistella
European brands are looking at Japan, the world’s third largest economy, as a new market to tap into. The Land of the Rising Sun is a market quite different from the West under many aspects. APCO's team shares insights on media relations in Japan...
Read moreThe Art of the 'New Deal?'
Timothy England
In light of the ‘Dieselgate’ scandal, concerns over the dual quality of products in some member states and the growth of e-commerce, as part of its consumer law overhaul, today the European Commission presented its ‘New Deal for Consumers’ package. ..
Read moreFailure to Launch
Jolyon Kimble
A defenestration of Big Tech companies in the UK is about as likely as a new spaceport...
Read moreImpact of Brexit on the Tech Industry
APCO Forum
Tech companies globally are concerned about Brexit, as the UK was seen as a champion of digital innovation and regulatory light-touch empowering the growth of Tech Titans and startups...
Read moreMajor Trends Influencing Health Communications
APCO Forum
Health care in the United States is a $2.8 trillion, rapidly-changing and increasingly complex industry. ..
Read moreRecruiting and Retaining Top Women in STEM
Devyn McDonald
& Kaleb Pittman
In 2017, the talents of women remain deeply underrepresented in STEM fields around the United States. ..
Read moreA Bright Future for British Tech
Will Browne
Tech Nation 2017 is a thorough and in-depth report that presents the case for the past and hopefully future success of the digital economy. ..
Read moreUnderstanding China's Technology Ambitions
Bruce Fu
For nearly a decade, APCO's Beijing Director Bruce Fu has been following these trends and advising multinational companies on how to interpret these regulations and keep their business relevant. In these videos, Bruce walks us through the motivations behind China’s technology ambitions, the role that innovation plays, and how technology MNCs should react...
Read moreChina's 13th Five-Year Plan
James McGregor
APCO's team in China prepared a special report on China's 13th five-year plan, with analysis of Xi Jinping's priorities for the plan, how the government plans to keep growth on track, and how to revitalize the nation. The report also discusses contradictions of the plan and how it impacts business. A downloadable version is available after the jump...
Read moreWhat’s at Stake in China’s 5G Push?
APCO Forum
Because of the importance of standards in earlier iterations of telecommunications networks, China wants to help define the global 5G standard in order to gain worldwide respect as a technology and industry leader...
Read moreThe European Commission’s FinTech Action Plan
Robert W. Kopitsch
It was only a matter of time for the European Commission to react with proposals to foster innovation and address potential risks in this heavily regulated sector. ..
Read moreChina’s Cyber-Sovereignty Ambitions
Bruce Fu
Bruce Fu, one of our directors in China, shares some vital keypoints about China's fairly new cybersecurity law and what it means symbolically. ..
Read moreIs Israel Becoming the New Ireland?
Roi Feder
& Sharon Segel
Hailed as the ‘Startup Nation,’ Israel has emerged as a world leader in technology and innovation. ..
Read morePerceptions & Expectations of the Tech Industry
Bill Dalbec
Bay Area technology professionals think their industry can solve major domestic and global problems. D.C. policy elites are less confident, but agree that tech should take the lead in trying...
Read moreManaging Social Media in the Legal System
Kent Jarrell
The sanctity of the courtroom has been invaded by the Internet and the use of social media. Courtroom justice is played out across the globe in the nanoseconds it takes to put information online for use and abuse by interested and committed parties...
Read moreSharedPurpose
James Robinson
Here is what we expect to be important for multinationals navigating China’s business and policy landscapes in 2018. ..
Read moreWhat Trends Will Dominate 2019?
Brad Staples
2018 was a long year. Many global businesses are ill prepared for an increasingly challenging global regulatory environment, to respond to complex social issues and especially to geopolitical threats and political uncertainty. But those that are better prepared, will be better insulated from unforeseen global shocks...
Read moreIAC Insights on 2019 Trends
Brad Staples
Companies, organizations and global leaders are preparing to face the many disruptions that await them in the new year. To better understand the current and future landscapes, we surveyed a select group of 28 IAC members and asked them what they see as the most prevalent and mission-critical trends moving forward...
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APCO Forum blog posts represent the voice of the author and not necessarily the corporate position or policy of APCO Worldwide.