Close
Apco Worldwide loader

Essential Bytes: The Role of Social Impact

A rising social consciousness fueled by the rapid evolution of digital communications has compelled companies to make social impact a core tenet of strategic program development. Corporate social responsibility has evolved from sidecar activities to bolster reputation to strategic investments in concrete action connected to larger purpose and impact strategies for the business, more and more often with C-Suite buy-in...
Read more

I Vote Because… Part II: Six Takes from APCO Team Members

APCO Worldwide’s adVOcaTE campaign consists of efforts designed to help get out the vote and elevate APCO employees’ voices as they advocate for what they believe in, during and beyond election year. Six members of the APCO family, who are parents, share their thoughts on why they’re voting this year. ..
Read more

How Europe Responded to the Black Lives Matter Movement

The summer of 2020 felt like a historical turning point. As the pandemic continues to unravel across the region and disrupt every aspect of society, from workplaces to education, the unprecedented support for the Black Lives Matter movement in Europe offered a glimpse of hope...
Read more

Black Swan or Boomerang: Trajectories for Geopolitics in the 2020s

In 2016, the American electorate delivered a black swan outcome that has had profound implications for people everywhere. Their choice next week will set the trajectory for the post-pandemic global order of the 2020s and beyond. ..
Read more

2020 Election: Key Communications and Campaign Trends

To analyze the issues at stake during an unprecedented American presidential election, APCO Worldwide’s Paris office and the American Chamber of Commerce hosted a webinar focused on understanding the key communications trends at the heart of the 2020 campaign...
Read more

Understanding and Tackling Voter Suppression

Many companies are taking the extra steps to encourage their employees to vote. But, the next—and more significant—step to watch for is whether these companies will publicly advocate for proactive measures to expand access to voting at the state and local levels...
Read more

America’s Political Communities Are More Nuanced Than We Think

National strategies for voter outreach have long oversimplified how voters make decisions based on certain identity characteristics. As the country becomes more diverse and the electorate more complex, campaigns need to rethink how they appeal to voters and what the electorate looks like...
Read more

I Vote Because… Four Takes from APCO Team Members

APCO Worldwide’s adVOcaTE campaign consists of efforts designed to help get out the vote and elevate APCO employees’ voices as they advocate for what they believe in, during and beyond election year. Four members of the APCO family share their thoughts on why they’re voting this year. ..
Read more

Immigrants—We Get the Job Done (But Need to Vote More)

Since 2000, the size of immigrant electorate in the United States nearly doubled, and in 2020, naturalized citizens make up a record 10% of eligible voters in America. It is time for immigrant electorates to, not only get the job done, but to get their votes in as well...
Read more

For Retailers, Stakeholder Engagement Will Shape Holiday Season Success or Failure

While most of the high-tech, operational changes that will help the holiday season are already underway, companies hoping to drive traffic to their brick and mortar locations should now take the time to focus on stakeholder communication and engagement. For retailers, agility in communications, especially with and by employees, will make it easier to close out the year coming back stronger...
Read more
Close