Category: Health

In a world where companies are desperately trying to attract talent, the bottom line is simple: when employees feel better, they perform better....

While it’s less common to see someone getting praised in the press for their adherence to strict values, every health company we admire has a strong hand at the helm, guiding the company towards more ethical positions and setting an example for employees to make ethical decisions every day....

Businesses across the region and around the world are looking to Europe with a keen eye on its future. APCO’s team of experts shares insights on the future of various European sectors....

Cannabis is quickly becoming the “next big thing” on the cusp of breaking through all aspects of society: from medicine and beauty to food and beverages. Here are three key elements for brands and communication professionals to consider when prepping for its U.S. market entry....

At APCO’s recent Brazda Breakfast Briefing, health care experts, along with two former administrators for the Centers for Medicare and Medicaid Services, took questions from reporters about “Medicare for All” proposals....

There are reasons to be optimistic and excited about the promise of machine learning in medicine, but the path and speed towards wider implementation is hard to predict....

Now that the EU's 'Strategic Approach to Pharmaceuticals in the Environment’ Communication is here, what should the pharmaceutical sector expect?...

To better understand the future of health care, members of APCO’s global team took a closer look at the industry and shared analysis on the issues that will define the sector moving forward....

The reality is that companies in the business of health have their purpose built-in: they exist to generate health. The question their leaders need to ask themselves is not how do we define our purpose but rather, how do we deliver on it? ...

To better understand the future of health care, and the challenges the industry faces, we surveyed a select group of 18 members of APCO’s International Advisory Council (IAC) and Health Advisory Board (HAB)....