Category: Health

The COVID-19 pandemic has fundamentally impacted how health systems and hospitals operate. In a recent roundtable discussion, APCO Worldwide Senior Director Bill Pierce spoke with APCO International Advisory Council Members Kavita Patel and Peter Urbanowicz about what health organizations must do to Come Back Stronger from this crisis....

As the healthcare landscape continues to evolve, patients will push many healthcare providers out of their comfort zones. Healthcare providers will need to meet the needs of this new normal, be agile and focus on deepening the relationships they have with their patients—or work to establish them—to succeed in both business and in health....

As the COVID-19 pandemic continues to keep countries around the world under lockdown, there is an increased focus on the health sector, from the brave frontline health workers and critical researchers to biopharmaceutical companies and academic institutions racing to find a treatment and vaccine. The pandemic has highlighted, albeit in a painful manner, the critical role of these healthcare professionals in ensuring a healthy, productive society, the continued need for innovation and access to essential health services....

COVID-19 is creating challenges never seen before in many of the nation’s hospital health systems. The new normal is creating a threat to staff health, morale and confidence in their leadership....

New research from APCO Insight explores is how the COVID-19 pandemic is impacting Americans’ attitudes and behaviors related to healthcare, measuring their views on the resilience and evolution of healthcare systems and the value of vaccines....

As painful, bewildering and traumatic as the past few weeks have been for businesses and society at large, one thing is clear: what we should really be hoping for is a return to ‘a new normal’—a world where we apply the many learnings of the current crisis and emerge stronger....

If there’s one silver lining to the dark pandemic cloud hanging over all of us, everywhere, it’s that we can apply the rude awakening to our shared vulnerabilities to accelerate a more proactive, preventative and protective approach to health....

New research from APCO Insight shows that concerns about the impact of COVID-19 are high in the Arabian Gulf....

The launch of “Europe’s Beating Cancer Plan: Let’s strive for more,” set out to emanate a sense of unity and harmony. Sharing their personal experiences, the EU’s top politicians from both the European Commission and European Parliament became one with other cancer survivors to show that “the personal has become political.”...

Many healthcare companies have begun to find valuable and viable ways to engage audiences using social media, with a shrewd approach to content that ensures compliance....