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AI in Healthcare: Hype or Hope?

AI has a huge potential to revolutionize healthcare, but over-hyping AI can undermine the credibility of the promise....
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The Future of AI in Healthcare

The integration of artificial intelligence into healthcare is happening faster than predicted. Machine learning, natural language processing and robotics are already mainstays within the field of medicine....
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How C-Suite Vision and Values Affect Employee Health and Wellness

In a world where companies are desperately trying to attract talent, the bottom line is simple: when employees feel better, they perform better....
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Role of the C-Suite in Ethical Decision Making

While it’s less common to see someone getting praised in the press for their adherence to strict values, every health company we admire has a strong hand at the helm, guiding the company towards more ethical positions and setting an example for employees to make ethical decisions every day....
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The Future of Business Sectors in Europe

Businesses across the region and around the world are looking to Europe with a keen eye on its future. APCO’s team of experts shares insights on the future of various European sectors....
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Can We Cannabiz?

Cannabis is quickly becoming the “next big thing” on the cusp of breaking through all aspects of society: from medicine and beauty to food and beverages. Here are three key elements for brands and communication professionals to consider when prepping for its U.S. market entry....
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Briefing on the Medicare for All Proposal

At APCO’s recent Brazda Breakfast Briefing, health care experts, along with two former administrators for the Centers for Medicare and Medicaid Services, took questions from reporters about “Medicare for All” proposals....
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The Tantalizing Promise of Machine Learning in Medicine

There are reasons to be optimistic and excited about the promise of machine learning in medicine, but the path and speed towards wider implementation is hard to predict....
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EU Pharma & the Environment: A piece of the PiE

Now that the EU's 'Strategic Approach to Pharmaceuticals in the Environment’ Communication is here, what should the pharmaceutical sector expect?...
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A Look at the Future of Health with Views from APCO’s Team

To better understand the future of health care, members of APCO’s global team took a closer look at the industry and shared analysis on the issues that will define the sector moving forward....
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APCO Forum blog posts represent the voice of the author and not necessarily the corporate position or policy of APCO Worldwide.
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