Today, activists are more likely to be found online than at a picket line. A single 280-character tweet can launch endless hours of debate on CNN or the BBC. At any moment, an organization can face a sudden and crucial turning point, as anyone with a smartphone has the ability to immediately broadcast to massive audiences. It is therefore critical that organizations small and large are prepared to act swiftly.
When time is of the essence and your reputation is in jeopardy, are you prepared? Are your leaders empowered to make decisions, respond effectively, and communicate consistently in real time?
To help clients prepare for crisis, APCO has developed emPOWER, a proprietary, interactive digital crisis preparedness service. This software-based crisis role-playing game tests users’ crisis response capabilities and allows organizations to develop and refine crisis management skills. In addition to serving as a crisis-preparedness assessment, emPOWER provides in-depth analytics and expert analysis that uncover weaknesses, equipping participants with the knowledge necessary to better understand how the organization will respond during a crisis and how to best mitigate risks. Following an emPOWER exercise, APCO’s experienced crisis team transforms the analytics into actionable insights for improving readiness.
Our digital crisis simulation empowers you to test and evaluate its crisis preparedness in a way that transcends traditional tabletop exercises through:
- Quick turnaround for building, playing and debriefing
- Remote participation
- Big data analytics and metrics for optimal crisis protocol design and revision
- Wide-array of scenarios
- Vulnerability identification for learning and improvement